One of the biggest challenges for independent artists is building momentum. According to Middlesbrough-based manager Jamie Taylor, this comes down to consistency and timing.
Successful artists often:
- Release music regularly
- Maintain active engagement with their audience
- Plan campaigns in advance
Jamie works with artists to create structured timelines, ensuring that each release builds on the last.
This step-by-step approach allows artists to grow steadily rather than relying on unpredictable viral moments.